There has always been much talk, misunderstanding, and debate around the concept of branding, what it is, do we need it, and how to develop a brand. Aimed at CEO’s, managers, fundraisers, and trustees, this webinar will discuss the concept of branding within a charity. We will discuss what a brand is, why branding is important, and how your brand goes much deeper than your logo or website. We will also look at how you can build a charity brand with limited resources and some quick wins.

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